ENERGY SAVING CAMPAIGN BY NORTHERN POWERGRID APPEARED MORE THAN 9.6 MILLION TIMES
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With increasing energy supply costs, Northern Powergrid, the company responsible the network that delivers electricity to 8 million customers across 3.9 million homes and businesses, is continuing to play its part in sharing important advice to help customers be energy efficient, save money and reduce their carbon footprint.
The network operator ran a campaign, between March and May, which shared online and on social media a short animation with simple tips to help customers save money on their bills. The animation appeared more than 9.6 million times and resulted in more than 46,000 people clicking for more information. On YouTube the animation has been viewed more than 235,000 times in total.
The campaign is part of the company’s commitment to supporting customers by sharing information and energy saving advice to help any people who may be struggling at the moment as a result of the current cost-of-living crisis.
Northern Powergrid also has an energy saving app, in partnership with the Energy Saving Trust, which offers advice, guidance and top tips to help customers be energy efficient in every room of their house. The app, which was launched in March and is free to download, provides independent advice so people can make informed decisions for their household. To download the app from the Apple Store click here or from the Google Store click here.
In addition to the campaign and free app, Northern Powergrid also has range of partnerships which offer support services to customers as part of its work to go above and beyond its network which powers people’s everyday lives. They include access to:
- free Citizen’s Advice energy advisors funded by Northern Powergrid
- a free guide to make savings on all utility bills produced by Infrastructure North – a partnership between Northern Powergrid, Northern Gas Networks, Northumbrian Water and Yorkshire Water, and
- free, confidential and independent debt advice available through Northern Powergrid’s partnership with the government sponsored MoneyHelper which can direct people to a debt adviser by telephone or online via the Money Adviser Network
All the information is also openly shared on Northern Powergrid’s ‘Force for good’ page on its website. Including how customers can join the company’s free Priority Services Membership which offers additional advice and support in everyday power cut situations to those who may be more vulnerable due to their medical or personal circumstances.
Michelle Cummings, Northern Powergrid’s Social Responsibility Manager, said: “While our network charges which appear on customers' bills from their chosen supplier remain at around 25p a day or £90 a year for the average domestic customer, we do understand that people remain concerned about the increasing costs of the energy they buy from their supplier and the impact this could have on their household.
“We hope by sharing energy saving advice through our digital campaign and app that we can help more people from across the communities we serve make positive changes and adopt behaviours that can help them save money and reduce their carbon footprint.”
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