Utilising new channels for engagement
We filmed the presentations made our connections events so that customers who were unable to attend could watch at a time that suits them and still benefit from the information shared.
Customers will often ask us for copies of the slides presented at our engagement events, to revisit and remind themselves of the content presented. We also understand that some of our customers find it difficult to attend our forums due to time or financial constraints. To address this, we made a commitment to film key presentations made at our connections events and make them available on the web. This would allow customers to watch at a time that suits them and create a reference library of information.
In line with the commitment we made, we filmed the presentations made at our Connections Customer Forum in April 2017 and our ICP Seminar in June 2017 and posted them on our YouTube channel. We also filmed at our first connections workshop which took place in June 2017, thereby over delivering on the commitment we made. The videos were promoted on our website and via our social media channels. We also sent an email to all our connections customers and ICPs to inform them about this new resource that was available to them.
Customers acknowledged our commitment and recognised the benefits, and so we have continued to film the key presentations from our connections events and make them available online. We began to use webinars to share information with customers unable to attend our events and in November 2017, we became the first DNO to webcast live from a connections event, with 25 customers registering to watch the presentations made on the day. We have found that utilising new communication channels has enabled us to share information with a broader range of stakeholders. Looking forward, we will continue to evaluate new
ways to communicate with our customers and to discuss with them how useful they find these new channels of engagement and interaction.
You can watch the presentations made at our connections events on our YouTube channel at www.youtube.com/user/NorthernPowergridView timeline